Privacy Policy

Last updated: July 5, 2026

1. Introduction

BakerStreet AI ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website (bakerstreetai.com) and applications, including HistoryHype, WordHype, EconHype, CarMatch, HypeBeats, and any future products (collectively, the "Services").

2. Information We Collect

Information You Provide

  • Contact Information: Name, email address, and message content when you use our contact form.
  • Account Information: Email address and profile details if you create an account on any of our applications.
  • User Preferences: Choices and preferences you provide when using our recommendation tools (e.g., CarMatch vehicle preferences).

Information Collected Automatically

  • Usage Data: Pages visited, features used, time spent, and interaction patterns within our Services.
  • Device Information: Browser type, operating system, device type, and screen resolution.
  • Log Data: IP address, access times, referring URLs, and error logs.
  • Cookies and Similar Technologies: We use cookies, local storage, and similar technologies to improve functionality and analyze usage. See Section 7 for details.

AI Interaction Data

  • Learning Data: Quiz responses, study progress, and performance metrics within our education apps to personalize your learning experience.
  • Recommendation Data: Preferences and selections made within our recommendation apps to generate personalized suggestions.

3. How We Use Your Information

We use collected information to:

  • Provide, maintain, and improve our Services
  • Personalize your learning experience and recommendations
  • Track study progress and generate performance insights
  • Respond to your inquiries and provide customer support
  • Send service-related communications
  • Analyze usage patterns to improve our products
  • Detect and prevent fraud, abuse, or security issues
  • Comply with legal obligations

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: With trusted third-party vendors who help us operate our Services (e.g., hosting providers, analytics services, email delivery). These providers are contractually obligated to protect your data.
  • Legal Requirements: When required by law, court order, or governmental regulation.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
  • With Your Consent: When you explicitly authorize us to share your information.

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Contact form submissions are retained for up to 2 years. Account data is retained for the duration of your account plus 30 days after deletion. Anonymous usage analytics are retained indefinitely.

6. Data Security

We implement industry-standard security measures to protect your information, including encryption in transit (HTTPS/TLS), secure data storage, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. Cookies and Tracking Technologies

We use the following types of cookies:

  • Essential Cookies: Required for the Services to function properly (e.g., session management, security).
  • Analytics Cookies: Help us understand how visitors interact with our Services (e.g., Google Analytics). These collect anonymized usage data.
  • Preference Cookies: Remember your settings and preferences for a better experience.
  • Advertising and Targeting Cookies: Used by us and third-party vendors, including Google, to serve and measure advertisements. These cookies may be used to show you ads based on your prior visits to this and other websites.

Google AdSense and advertising. We use Google AdSense to display advertisements on our Services. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our Services or other websites. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to our Services and/or other sites on the Internet.

You can opt out of personalized advertising by visiting Google Ads Settings. You can also opt out of a third party's use of cookies for personalized advertising at aboutads.info/choices, or, if you are in the European Economic Area or the United Kingdom, at youronlinechoices.eu. To learn how Google uses information from sites that use its services, see Google's disclosure.

You can also manage cookie preferences through your browser settings. Disabling certain cookies may affect functionality.

8. Third-Party Services

Our Services integrate with or link to third-party platforms including:

  • Amazon (for book purchases)
  • YouTube (for HypeBeats content)
  • Google Analytics (for usage analytics)
  • Google AdSense (for displaying advertisements)
  • Formspree (for contact form processing)

These third parties have their own privacy policies. We encourage you to review them. We are not responsible for their privacy practices.

9. Children's Privacy

Our Services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us and we will promptly delete it. Users between 13 and 18 should use our Services with parental or guardian consent.

10. Your Rights

Depending on your jurisdiction, you may have the following rights:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request correction of inaccurate personal information.
  • Deletion: Request deletion of your personal information, subject to legal obligations.
  • Opt-Out: Opt out of marketing communications at any time.
  • Data Portability: Request your data in a portable format.

To exercise these rights, contact us at hello@bakerstreetai.com. We will respond within 30 days.

11. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information.

12. International Users

Our Services are operated from the United States. If you access our Services from outside the United States, your information may be transferred to and processed in the United States, where data protection laws may differ from your jurisdiction. By using our Services, you consent to this transfer.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Your continued use of the Services after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

BakerStreet AI
Washington DC Metro Area
hello@bakerstreetai.com